The Agency
The Agency
The Agency
About Us
About Us
About Us
Creating powerful, emotional narratives that elevate and connect your brand.
Creating powerful, emotional narratives that elevate and connect your brand.
At StoryArc, we’re passionate about re-imagining the way brands tell their story. As a full-service PR agency, we help brands to shape and share their stories by providing expertise in public relations, media relations, content creation, influencer engagement and event management services.
Founded by Lisa Porter and Frankie B. Francis, our talented team brings decades of combined experience working with some of the most recognisable brands across a range of industries and is built on a commitment to blending creativity with real-world experience. From strategy to execution, we bring the expertise and dedication needed to make your brand’s story not only heard, but remembered.
Services
Services
Services
Here's what we can do for you.
Here's what we can do for you.
PR Strategy & Implementation
We believe great PR starts with understanding your brand inside and out. Once we’ve got that, we work with you to map out a strategy that feels authentic and tailored. It’s not about flashy campaigns; it’s about real results that resonate with your audience.
Content Creation
Whether it’s crafting compelling articles for publications or developing deeper thought-provoking leadership pieces, it’s not just about creating content, it’s content that is tailored, well-researched, speaks to your audience and positions you or your brand as a leader.
Media Relations
Our job is to help you re-imagine and tell your story, and we know the right people to help make that happen. We’ve built strong relationships with journalists and media outlets who trust us to bring them stories worth sharing. It’s about meaningful coverage that makes an impact.
Influencer Engagement
We’re here to connect you with influencers who genuinely align with your brand—not just the ones with the biggest follower count. We focus on finding influencers who already love what you do, so when they talk about your brand, it’s honest and authentic.
Our Work
Our Work
Our Work
At StoryArc — We craft narratives that connect with your audience on an emotional level.
At StoryArc — We craft narratives that connect with your audience on an emotional level.
Frontline Bikes
Bike social enterprise receives €548K in government funding
Nuasan
Galway wellness brand launching body care products for well-being and recovery
Nature Safe
Announcing Rachel Purcell as ambassador for Hygeia’s Nature Safe brand
O’Hara’s of Foxford
Launching Baker 51, new range of artisan sourdough breads
The Smokin' Butcher
Launching National Black Pudding Day with chocolate pudding
Oesophageal Cancer Fund
Ambassador Padraig Harrington helping to launch Lollipop Day
Tenderstem
Celebrating Irish growers as part of International Broccoli but Better campaign
Circle VHA
Launch of new social housing homes at Railway Court Dublin
Insurance Institute of Ireland
Leah Maguire wins Generation Apprentice of the Year (Insurance / Finance)
Baileys Chocolate
Sampling chocolate goodies at St. Stephen’s Green
The Insurance Institute
Welcoming new students to first day of Insurance Practitioner Apprenticeship
Oesophageal Cancer Fund
Influencer Rachel Gorry sky dives to raise money for the charity
Vision Ireland
Launch of The Wayfinding Centre, world’s first facility dedicated to inclusive mobility for all
Thomas Meagher Foundation
Hosting An Taoiseach Leo Varadkar at an event to celebrate the 175th anniversary of the Irish Flag
Nerds
Bringing Gummy Cluster fun to Irish shoppers
Circle VHA
Welcoming tenants to their new social homes with Housing Minister Darragh O’Brien
Meridian
Launching Ireland’s favourite peanut butter nut-tritionally boosted range
IA Labs
CEO Chris White at Clinton Global Initiative celebrating commitment of over €3m in support to expand operations
mygolfGroup
Global influencer Rick Shields puts Irish golf on the world map with spectacular trip to Ireland
Tenderstem
Bringing broccoli and sampling fun to Ploughing Championships 2024
Customer Stories
Customer Stories
Customer Stories
Words from clients.
Words from clients.
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
Dermot Murray
CEO
Insurance Institute Ireland
“StoryArc have been a fantastic extension to our marketing function helping us to shape and communicate our key messages to our various stakeholders with a focused results driven approach. They have immersed themselves in our business and completely understand the institute’s short and long term goals.”
Clio O’Gara
Country Manager Ireland
Guestline, An Access Company
“StoryArc has been with us from the start and are a fully-fledged extension of our Irish and European teams, integrating seamlessly with our stakeholders and partners, educating themselves on the needs of the industry and working tirelessly to deliver content, case studies and other tactics to ensure we are front of mind for hoteliers.”
Niall Dooney
Marketing Manager
CBE
“From our very first interaction StoryArc has demonstrated an unmatched level of expertise and dedication and very quickly became more than just a partner, but an extension of our team. Their reliability and trustworthiness has made them an invaluable asset in our journey to success.”
